A better future of work for people and organizations

Navigating the new era of work with insight and purpose

Work Forward helps leaders drive positive outcomes in an ever-changing world

Work Forward is a think tank and advisory group that bases its approach on the expertise of founder Brian Elliott, best-in-class research from across academia and the business world, and insights gained from decades of supporting diverse organizations.

You can have the best of both worlds: an engaged workforce and fantastic results

Build on trust. Align around goals. Lead with purpose. With those pillars in place, companies can successfully embrace new technologies and ways of working to make people’s lives better and build thriving businesses.

Resilient organizations treat employees like customers

Companies have long succeeded by putting the customer first. It’s time to apply that same product-centric approach to employees. We’ve seen how treating employees like customers delivers measurable improvement in engagement and outcomes.

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Partners and clients

Brian Elliott leads Work Forward

Former startup CEO and executive at Google and Slack, Brian co-founded the influential think tank Future Forum and is the bestselling author of How the Future Works. He is an advisor to senior executives at a wide range of companies, including Airbnb, Allstate, and Atlassian (just to name the a’s), as well as leaders in the public sector and nonprofit spheres. He’s also one of Forbes’ Future of Work 50, a senior advisor with BCG, and a frequent speaker and columnist.

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Brian Elliott has been an invaluable thought partner, bringing unparalleled research expertise, exceptional communication skills, and a gift for storytelling.

Hayden Brown, CEO

Brian Elliott is a transformative thought leader in the future of work, with a remarkable ability to guide organizations through meaningful change.

Annie Dean, VP, Team Anywhere

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How we help you Work Forward

Speaking

Transformative talks about the future of work

From keynote addresses to fireside chats, these engaging presentations challenge conventional wisdom, offer practical insights, and inspire audiences to drive positive change within their organizations.

Advisory

A trusted partner who helps leaders navigate the workplace evolution

We collaborate with executives as they tackle complex organizational challenges, helping them embrace people-centric strategies augmented by technology that deliver successful business outcomes.

Workshops

Collaborative workshops that inspire and create connection

Our tailored workshops lead to real change, including defining shared purposes, empowering managers, and creating lasting connections with peers internally and across organizations.