Privacy policy

Last Updated: February 22nd, 2025

Introduction

This Privacy Policy describes how Work Forward ("we," "our," or "us") collects, uses, and shares your personal information when you visit workforward.com (the "Website"). This policy is designed to comply with the California Consumer Privacy Act (CCPA) and other applicable privacy laws.

Your Rights Under the CCPA

Under the CCPA, California residents have the following rights:

  • The right to know what personal information we collect and how we use it
  • The right to delete your personal information
  • The right to opt-out of the sale of your personal information
  • The right to non-discrimination for exercising your CCPA rights

Information We Collect

Personal Information

We collect the following categories of personal information:

  1. Identifiers:
    • Name
    • Email address
    • Phone number
    • IP address
    • Device identifiers
  2. Professional Information:
    • Company name
    • Job title
    • Areas of professional interest
  3. Internet Activity:
    • Browsing history on our Website
    • Search history on our Website
    • Information about your interaction with our Website

How We Collect Information

We collect information in the following ways:

  1. Directly from you when you:
    • Subscribe to our newsletter
    • Fill out our contact form
    • Download content from our Website
    • Request information about our services
  2. Automatically when you:
    • Visit our Website
    • Interact with our Website
    • Open our emails (through tracking pixels)
  3. Through Third-Party Services:
    • Google Analytics
    • Newsletter service providers
    • Website hosting providers

How We Use Your Information

We use your personal information for the following purposes:

  1. Business Purposes:
    • To provide our services
    • To respond to your inquiries
    • To send you our newsletter (with your consent)
    • To maintain and improve our Website
    • To analyze Website usage
    • To prevent fraud and enhance security
  2. Commercial Purposes:
    • To market our services to you
    • To provide you with relevant content and updates

Information Sharing and Disclosure

We Do Not Sell Your Personal Information

Work Forward does not sell your personal information to third parties.

Third-Party Service Providers

We share your personal information with the following categories of third-party service providers:

  • Email marketing platforms
  • Analytics providers
  • Website hosting services
  • Customer relationship management systems

These service providers are contractually bound to use personal information only as necessary to provide services to us.

Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required by law.

Data Security

We implement reasonable security measures to protect your personal information, including:

  • Encryption of data in transit
  • Secure data storage
  • Limited access to personal information
  • Regular security assessments

Cookies and Tracking Technologies

Use of Cookies

We use cookies and similar tracking technologies to:

  • Analyze Website usage (through Google Analytics)
  • Remember your preferences
  • Improve Website functionality

Cookie Controls

You can control cookies through your browser settings. However, disabling certain cookies may limit your ability to use some Website features.

Your Privacy Rights

Exercising Your Rights

You can exercise your CCPA rights by emailing us at info@theworkforward.com.

We will respond to your request within 45 days.

Verification Process

To protect your privacy, we will verify your identity before responding to your rights request. We may require additional information to verify your identity.

Changes to This Privacy Policy

We may update this Privacy Policy periodically. We will notify you of any material changes by:

  • Posting the new Privacy Policy on our Website
  • Updating the "Last Updated" date
  • Sending you an email notification (if you have opted in to communications)

Additional California Privacy Rights

Shine the Light Law

California residents may request certain information regarding our disclosure of personal information to third parties for their direct marketing purposes.

Do Not Track

Our Website does not respond to Do Not Track signals.

Contact Information

For privacy-related questions or concerns:

  • Email: info@theworkforward.com
  • Address: 435 Clipper Street, San Francisco, CA  94114

Specific Privacy Rights for California Residents

Under California Civil Code Section 1798.83, California residents may request:

  • Categories of personal information collected
  • Categories of sources of personal information
  • Business or commercial purpose for collecting personal information
  • Categories of third parties with whom we share personal information
  • Specific pieces of personal information collected

You may make such requests no more than twice in a 12-month period.

Non-Discrimination

We will not discriminate against you for exercising your CCPA rights. However, we may offer different levels of access or services to users who share certain information with us.

Children's Privacy

Our Website is not intended for children under 16 years of age. We do not knowingly collect or solicit personal information from children.

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